J.C. Penney CFO: Pace of boutique roll-outs depends on customers

Published March 13, 2013

| Reuters

J.C. Penney will take a "measured" approach to rolling out new boutiques in its stores, tied to how quickly it can get its core customers back, the retailer's chief financial officer said on Wednesday.

Ken Hannah, in an investor conference presentation, also noted that the company's online sales performance has been "unacceptable."

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