During trading today, both the Consumer/Non-Cyclical sector (XLP) and the S&P500 showed little movement.

The ETF, as a proxy for the sector, tracked farther from the overall market today than over the past month. Entering today's trading, XLP was up 4.9% over the last thirty trading days while the S&P 500 climbed 4.4%.

Coffee (JVA) was a significant gainer in the sector, rising 15.8%. The stock closed at $5.75 with 488,697 shares moving. The stock traded in a range of $4.98 to $5.94. The stock has lost momentum over the last three months, losing $3.03 (-34.5%) from $8.78 on May 2, 2012.

Farmer Brothers (FARM) rose 8.3% to close at $7.85, cross its 50-day moving average of $7.45 and 200-day moving average of $8.54. Herbalife (HLF) declined 3.9% to close at $51.69, moving below its 50-day moving average of $48.46 and 200-day moving average of $55.26.

ConAgra Foods (CAG) rose 1.9% to close at $24.76, approaching its 50-day moving average of $24.92. It has also moved closer to its 200-day moving average of $25.64. John B. Sanfilippo & Son (CVGW) fell 4.2% to close at $17.29, moving closer to its 50-day moving average of $17.13. Also, the stock moved closer to its 200-day moving average of $26.70.

Avon Products (AVP) was a major loser in the sector. Its price dropped 4.5% (-72 cents) to close at $15.45, as 6.2 million shares moved. The stock traded between $15.42 and $16.01. Over the last three months, the stock has lost $4.46 (-22.4%) from a price of $19.91 on May 2, 2012.

B&G Foods (BGS) hit a new 52-week high today, reaching $28.54 to top the previous high of $28.47.