Verizon's iPhone Launch Breaks First-Day Sales Record

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Verizon Wireless temporarily halted iPhone sales on Thursday after booking its best first day sales in company history.

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The wireless company said it surpassed the record in the first two hours of sales, which kicked off at 3 a.m. EST. The success led the company to cease pre-orders, which were in limited supply, at 8:10 p.m. EST.

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“This was an exciting day,” said Dan Mean, Verizon Wireless CEO. “It’s an incredible success story.”

Verizon Wireless, a venture of Verizon Communications (VZ) and Vodafone (VOD), is only the second mobile company to carry the iPhone. Rival AT&T’s (T) three-year exclusive deal with Apple (AAPL) came to a close last year.

The general market launch of the iPhone 4 on the Verizon network will occur on Feb. 10.

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