After ending her stint as the nice judge on "American Idol," Paula Abdul launched a new Web site Monday described as an attempt to foster talent and connect up-and-coming entertainers with casting directors and Hollywood producers.
AuditionBooth.com allows those trying for careers in showbiz to upload an audition video for casting directors and talent scouts to peruse. Telemundo, Reveille and Screenvision will use auditions from the website for its campaigns."MasterChef" and a number of other TV shows will be looking for talent on the site as well.
"I've spent so much time throughout my career nurturing great talent, some of whom have realized their dreams and some of whom haven't been as lucky," Abdul said in a series of videos -- in which she gives advice to those auditioning
"The fact is though that in some cases the only difference has been opportunity -- that is what AuditionBooth is about -- the opportunity," she added.
Use of the site is free but the founders encourage those submitting auditions to upgrade to a paid premium account that will increase candidates visibility among talent seekers. The founders expect to have 125,000 paid subscribers in the first year of operation.
"We want to be the Hulu of casting," Greg Brill, a key executive involved with the project told the Hollywood Reporter.
"Casting has been done the same old way as 20 or 30 years ago, and people have been screaming for a real intelligent solution with real business tools," Brill added.
A former LA Lakers cheerleader and avid choreographer, Abdul, 48, served as a judge on the popular FOX reality show for eight seasons. She left the "Idol" judging panel in 2009 but announced that in 2011 she will host and produce a new CBS talent show, "Got To Dance."
Read more: http://www.auditionbooth.com/Root/WhatWeDo