If waiting until the last minute to find a great deal on a TV is part of your Super Bowl 50 game plan, we've got you covered. We've pored over all the ads and promotions leading up to the big game and come up with a list that highlights the best last-minute Super Bowl TV deals out there.
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While we haven't uncovered the same kind of eye-catching, blockbuster blowouts we see with Black Friday doorbuster specials, this is still a great time to get a super-low price on a set you'll be happy to own long after the game is a distant memory.
One word of advice before we get to our last-minute Super Bowl TV deals list: See if you can get a 30-day price match guarantee from the retailer when you buy a TV this week. Pricing at this time of year is volatile, and all the models in this list are 2015 sets. We expect the first 2016 sets to start arriving by the end of the month, so prices on these sets could drop further in the next few weeks as retailers start to clear out inventories.
Also, check the retailer's return policy—we haven't tested all these sets, and some models seem to be "Super Bowl specials" we haven't seen previously. Make sure you can return the TV if you're not satisfied with your purchase.
Last-Minute Super Bowl TV Deals
• The 55-inch Toshiba 55L310U, $350. Not every one needs, or wants, a 4K set. Priced at just $350, Best Buy is matching its Black Friday price on this fairly basic 55-inch 1080p set. We didn't test this set, but in general Toshiba TVs have done well in terms of picture quality, though their sound has been lacking.
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• The 55-inch Philips 55PFL6900, $550 at PC Richard. You'd be hard pressed to find a better deal on a 4K TV of this size. It's $700 at BrandsMart and $1,000 at Best Buy. The set, a 4K UHD model that did well in our TV Ratings, comes with Philips' Net TV smart TV platform.
• The 55-inch LG 55UF6450, $515. We saw the price on this 4K UHD set drop to $515 at Walmart from $698 just this morning. This model, which we haven't seen previously, has LG's webOS 2.0 smart TV platform. It's still priced at $700 at several other retailers, including PC Richard and Best Buy.
• The 55-inch Vizio M55-C2, $800. This 55-inch 4K UHD smart TV in the middle of Vizio's 4K lineup in 2015 is at this price at Amazon, Best Buy, Target, and a few other retailers, though (as usual) its $2 cheaper at Walmart.
• The 60-inch LG 60UF7300, $900. Another LG 4K UHD set we didn't get our hands on for testing. We found this model at Best Buy for this price, about $100 less than at most other retailers that carry this model.
• The 65-inch Hisense 65H7B2, $950. We've seen this bigger 4K smart UHD TV from Hisense at Amazon for $950 to $1,000, a good price for a TV this size. We didn't test this set, but we did test both the Hisense 50H7GB UHD TV and the 65-inch Hisense 65H10B, its flagship UHD model, and both did well. Our overall impression is that Hisense—one of China's biggest TV brands—is trying to up its game and status in the U.S. this year.
• The 55-inch Sony XBR-55X810C, $998. This 4K UHD smart TV is available at several outlets at this price; earlier in the month Dell offered a $250 gift card with the purchase, so check back to see if it's been reinstated. Like other Sony 2015 Internet TVs, it uses Google's Android TV platform.
• The 60-inch Samsung UN60JU7090FXZA, $1,000. This 4K smart UHD TV from Samsung, another model we didn't see earlier and haven't tested, is available at several retailers, including Best Buy, at this price. It's in Samsung's JU-series mid-tier UHD TV lineups.
• The 65-inch Vizio D65u-D2, $1,100. Walmart has the 4K UHD smart TV at this price, about $100 less than most other places we looked. It's in Vizio's newer entry-level "D" series.
• The 55-inch Sony XBR-55X850C, $1,200. Several retailers, including Best Buy and Dell have it for this price, but at B&H you'll get a $50 gift card. This set is a 4K smart UHD TV with smart TV. It's a step up from, and has more features than, the 55X810C model mentioned earlier.
• The 60-inch Samsung UN60JS7000FXZA, $1,400. This flat-screen 4K UHD smart TV from Samsung's step-up SUHD line is at this price at several retailers and Samsung's own website, and $1,398 at Walmart. It's $1,398 at Jet, but you can knock $30 off the price if it's your first order from that online shopping site.
The Bundle Bowl
As we were checking for the deals we uncovered above, we came across a few interesting bundle deals that combined other items with a TV purchase.
Here in the New York Tri-State area, regional retailer PC Richard is advertising a triple-play deal that combines the 65-inch Samsung UN65JU6400 4K UHD smart TV, with a 40-inch (UN40J5200) and 28-inch (UN28H4500) Samsung HDTVs. The total price is $1,500, a claimed savings of more than $1,100. We didn't test that 65-inch set, but we did test the Samsung UN48JU6400, and it did very well in our TV Ratings.
PC Richard is also offering several bundle deals with LG 4K UHD TVs. For $1,000, you can get the LG 60-inch 60UF7300 UHD smart TV, plus the 32-inch 32LF9500B. There's also a triple-play option that combines a 65-inch 65UF6450 4K TV with a 32-inch 720p set, the 32LF500B, and a sound bar speaker (LAS454B) for a total of $1,300.
Speaking of LG, the company itself has put together some deals that are available through several retailers. You can get one LG's pricier 55- ($3,000) or 65-inch ($5,000) 4K OLED TVs, along with another TV, a sound bar speaker system, or a gift card if you buy the day of the Super Bowl through February 13. The deal is good on either flat-screen EF9500-series or curved-screen 55EG9600-series models. With the bigger sets you can pick a free 4K TV (43UF6400), a curved or flat sound bar speaker system (LAS855M/LAS851M), or $300 gift card. The smaller sets come with either a free 1080p TV (42LF5600/43LF5400), sound bar speaker (LAS551H/LAS454B), or a $200 gift card.
If you do decide to get a last-minute TV for the big game, let us know what you bought in the comments section below. And you can check out the full testing details of many of these sets in our TV Ratings, which are available to subscribers.
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