Walter Dailey Archive
Published August 14, 2013
If you are planning on offering free or substantially discounted items, first consider the following.
Published August 07, 2013
Blabbermouth-communication will result in most people completely tuning your ads out – it’s just too much to digest at one time.
Published July 31, 2013
You might be wasting thousands of dollars, only to be overlooked. Here’s how to save money on marketing for your company.
Published July 17, 2013
Don’t toil away at perfecting ancient methodologies while innovative upstarts eat your market share.
Published July 10, 2013
Move over high-paid sales team. You might be surprised to learn who could be your new top seller.
Published June 26, 2013
As you run your small business, know that marketing and operations perform like relay race partners – there’s a handoff that happens. No matter how efficient a runner, the other has the ability to ruin the final outcome.
Published June 12, 2013
Here are tips on how to get noticed in the highly saturated online ad-world.
Published June 05, 2013
The first steps to uncovering your marketing strategy involve delving into questions like: What makes you unique? What’s cool, engaging or exhilarating about your industry?
Published May 22, 2013
If you are looking for the next big thing in marketing, might I suggest you take a look in the mirror.
Published May 15, 2013
I obviously cannot unpack the minutia of brand building in a short article, but I can provide three building blocks that will serve as a foundation for your business' strategy.