Get updates from Ned Smith, Senior Writer At Businessnewsdaily
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‘Likeonomics’ Reveals Why Nice Guys Don’t Have to Finish Last
Published August 08, 2012
Likability can be the ultimate competitive advantage in business, says Rohit Bhargava, an expert on the power of personality. Every day, amazing products fail, qualified candidates don’t get hired and world- changing ideas wither on the vine, he says. Having the best resume or the strongest feature list doesn’t always guarantee success.
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Social Media 'Addiction' is Marketer's Best Friend
Published August 02, 2012
Here's more good news for marketers who use social media to reach their consumer base: American consumers are so addicted to their social networks that they'd rather have root canal than surrender their social media profile, a new survey found. The reason? FOMO – fear of missing out.
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Are You Ready For the Tech Apocalypse?
Published August 01, 2012
The convergence of four forces — social, mobile, the cloud and information — is about to turn the world we know topsy-turvy, according to the analysts at Gartner, a technology research company. Gartner calls this the Nexus of Forces. But for business owners and IT professionals, it may look more like the four horseman of the tech apocalypse saddling up.
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Mobile Commerce May Soon Dominate E-Commerce
Published August 01, 2012
The retail industry is experiencing a tectonic shift in consumer behavior fueled by the popularity of mobile devices like smartphones and tablets. Already, some observers are predicting that mobile commerce (m-commerce) may eventually dominate e-commerce as shoppers are won over by the control mobile gives them over their shopping experience.
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The Value of Close Encounters of the Offline Kind
Published July 30, 2012
Before you get carried away using Facebook or Twitter to curry favor with consumers with lots of clout and generate tons of buzz for your brand, consider this: just 10 percent of talk about brands takes place online, according to Ed Keller and Brad Fay from the word-of-mouth research and consulting firm The Keller Fay Group.
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How to Win the War for Talent
Published July 25, 2012
Your business lives or dies on your ability to find, hire and keep qualified, competent and engaged employees. But that job is getting harder, particularly on the recruiting side, according to a recent survey. While most HR professionals say that finding good job candidates is the biggest challenge they face, there are ways to loosen that bind, experts say.
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All Sales Teams Should Not be Treated Equally
Published July 23, 2012
There are three kinds of sales people, say the authors of a new article in the Harvard Business Review: laggards, average performers and stars. A one-size-fits-all compensation package may treat them equally, but it won't produce equal—or optimal—results. When companies incentivize their sales teams according to the category in which they belong, they reap financial benefits, the authors' research showed.
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'StartUp Academy' Acts As Entrepreneur Training Ground
Published July 23, 2012
Through its StartUp Academy program, Bain Capital Ventures (BCV) will recruit top-tier technical talent from programs at leading universities such as Duke, Harvard, MIT, Princeton, Stanford and the University of Waterloo and place them in engineering and product management positions at startups funded by BCV. BCV is the venture capital and growth equity arm of Bain Capital.
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Like it or Not, BYOD is Here to Stay
Published July 19, 2012
Bring your own device to work (BYOD) shows no signs of going away in the corporate world, despite security concerns, a new survey shows. But heavy-handed efforts by corporations to shore up security by using mobile device management software are encountering pushback from IT professionals — the very ones tasked with securing corporate data.
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Businesses Find It's a Social World After All
Published July 16, 2012
Businesses today are in the midst of a migration toward a new business model that places a premium on using social platforms to enhance brand reputation, provide customer service and strengthen relationships with key stakeholders, both externally and internally, according to a new study.
