Lauren Covello Archive

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At the Snack Machine, a Choice Between Boxers and Briefs

Published March 22, 2012

In the same way that they buy Snickers and Skittles, shoppers in Los Angeles can just as easily buy a new set of skivvies.
Yes, People Do Spend Money on Pens

Published March 15, 2012

Pen enthusiasts are alive and well – and neither the weak economy nor the new iPad seem to have smudged their passion.
After 125 Years, is it Time for Luxury Brands to Embrace the Coupon?

Published February 23, 2012

Today's shoppers appear to be more deal-focused than ever, which poses an interesting conundrum for luxury retail brands, for whom discounting has always carried a stigma.
What a Super Expensive Super Bowl Weekend Looks Like

Published February 02, 2012

While the rest of us gorge ourselves on hot wings and $2 beers, football fans with fat wallets may choose to indulge in the finer things this Super Bowl weekend.
$1,200 Jeans a Cut Above the Rest?

Published January 26, 2012

Scott Morrison's latest line of high-end jeans represents a return to the early days of jean making, at a hefty price.
Would You Spend $1,500 on a Business Card?

Published January 19, 2012

At a time when business cards seem less relevant than ever, one company is peddling business cards that cost an average of $1,500 a piece.
Your Next Vacation: Space?

Published January 12, 2012

Virgin Galactic has managed to sell more than 470 tickets to space – each with a $20,000 minimum deposit – without setting any sort of launch date.
It’s Not Easy Selling $50,000 Fish Tanks

Published December 29, 2011

Designing fish tanks is a sink or swim business. No one knows that better than Martin Schapira, the 29-year-old cofounder of Okeanos Aquascaping, a high-end aquarium and pond design firm based in New York City.
From Dotcom to Dot-Anything: Three Things You Should Know About New Web Domains

Published December 15, 2011

You may not know it yet, but the dotcom world is about to become a dot-anything world – and it’s likely to impact the way you use the web.
Jewelry Made From AK-47s, for the Greater Good

Published November 18, 2011

One company is helping to fund the removal of illegal assault rifles in Africa by selling high-end, custom jewelry made from AK-47s.

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Lauren Covello Archive

Get updates from Lauren Covello

At the Snack Machine, a Choice Between Boxers and Briefs

Yes, People Do Spend Money on Pens

After 125 Years, is it Time for Luxury Brands to Embrace the Coupon?

What a Super Expensive Super Bowl Weekend Looks Like

$1,200 Jeans a Cut Above the Rest?

Would You Spend $1,500 on a Business Card?

Your Next Vacation: Space?

It’s Not Easy Selling $50,000 Fish Tanks

From Dotcom to Dot-Anything: Three Things You Should Know About New Web Domains

Jewelry Made From AK-47s, for the Greater Good

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